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Stories Of Oriental Luxury Malls

Fri, 08 Aug 2008 15:28:03 +0000

Most experts believe that Asian consumers, especially those of luxury products are very complex and difficult to understand and plan a common marketing strategy for the region. On the one hand, there are flashy Chinese, matured Japanese, subtle Singaporeans, showy Hong Kong and put all these together you get Indian consumers. What these graduates from elite B-Schools know though is that these countries have an ever growing population of nouveau rich who wants to spend their money on luxury objects and costly lifestyle products. It is the motivation of buying these products that perplexes the experts.
While the rich in mainland China are still into conspicuous buying habit, in markets such as Hong Kong, Singapore and Japan, buyers have gone from merely throwing money at the most expensive thing to becoming more discerning. The Chinese, on the other hand just need to buy something that is seen expensive by others. According to market survey, China can boost Asia’s share of world luxury market up to 60 percent.
We can take the example of the luxury watch market to illustrate this fact. Half of Switzerland’s $8 billion annual export comes to Asia and in the last 15 years Singapore has become the most significant Horology market in the world. If there are five exclusive pieces, at least two will be sold in Singapore and one in Hong Kong and this is serious money where a piece costs around $1.5 million. (more…)

Bespoke Vs. Factory Made Products

Wed, 06 Aug 2008 15:32:33 +0000

Bespoke simply means custom made – whatever it is. It may be a pair of tailor made trousers, a watch made by Rolex to suit your taste, a BMW SUV (Sports Utility Vehicle) or simply a pair of shoes. These items have great value in industrialized countries as most of their products come out of the factories. Those items which are bespoke cost a big chunk of one’s bank balance. That’s why a Versace or Tiffany & Co item cost so much because they are totally exclusive and are very few. They are the domains of super rich people who like to spend huge amounts to make themselves look and appear exclusive too!

India has a great history of custom made products. Since time immemorial, Indian kings, queens and aristocrats have been enjoying custom made products. But its not only them, even in this 21^st century, one can easily find a tailor who will take your measurement and make a unique trouser. Or a normal lady can visit a local jewelry shop (which are virtually available in each and every corner of India) and order a custom made jewelry just for herself for a paltry price. Indeed, it is just the opposite in India compared to other countries where factory made products are for the lower class and only the elites can enjoy bespoke products. Due to its huge population and want of livelihood, every Indian wants to learn something handy and thereby earn his or her bread and butter. A poor Indian in rural area does not have access to or capacity to buy a low-end branded product. So what he does is make the same at a fraction of the cost of that factory made branded product.

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Usefulness Of Stylish Clocks

Sun, 27 Apr 2008 09:10:44 +0000

I don’t use a watch any longer since I lost mine 2 years back as it is not required any longer when my smart phone can manage all my timings and schedules. Its not only me – the use of watches is decreasing at an alarming rate. But when I visit homes, I still see lots of different type of clocks hanging from several locations of a house or flat. Time has not decreased the popularity of use of clocks. There are some valid reasons of course. One of the most important reasons is that clocks are not merely used for keeping time- rather they are more popular because most use them for their decoration values. They come in many sizes, styles and shape. They can also be used anywhere. Carriage Clocks and Desk Clocks are stylish, sophisticated and look aristocratic. Moreover they bring in a classic atmosphere in the surrounding environment. And these clocks come at reasonable prices without cutting deep hole in the pocket. Of course one can choose custom made designer clocks which cost as per your demands. Bejeweled clocks will definitely cost a lot. They are also very popular as gift items. An exclusive clock will go a long way in impressing someone you want to gift.

Finding Best Sunglasses

Sat, 26 Apr 2008 11:49:41 +0000

It is that time of the year when searing heat engulfs the nation – and its only April. On some days it is already difficult to go out of home. But if one has good summer accessories like sunglasses the effect of the heat lessen to some extent. The problem is – how to get a pair of high quality sunglass that would suit your face and look stylish. True there are lots of world famous brands like Ray Ban that deal with sunglasses. The problem is to find the best model that would suit an individual. Not only that. It should also fit the individual perfectly otherwise those who wear spectacles know that the edges and sizes matter a lot for comfortable experience of wearing them. Sunglass is essential in a hot and humid country but comfort is also important. Lots of problems arise if ill fitted sunglass is used. So it is imperative to find and get the best fitted thing! Style also matters a lot. If my face is round-shaped, it would look odd and out of sorts if I wear something that is made for those without round-shaped face. People would laugh and make jokes.

So, while it is easy to go to a branded showroom retailing sunglasses, it is quite difficult to get the best sunglass that would serve all demands. One has to ponder a lot to buy it.

Importance Of Wedding Rings In India

Sat, 26 Apr 2008 10:48:21 +0000

I am a born traveler. I have been traveling all around the country for the last 18 years. Here I must say that I live in a country where there are above three hundred languages and much more communities. My traveling mate has always been my French friend. While most people visit the country to see historical monuments, natural beauty, we see people and culture of its different people. Most interesting thing for us is to visit villages where the real flavor of the country lies among her people with different background, cultures and traditions.

We have been lucky to attend and experience wedding ceremonies of several communities. While different people have different methods and traditions to celebrate the occasion, we have noticed something unique which is common for all communities – it is the presence of wedding rings. Rings are of immense importance for wedding ceremonies of each and every community that we came across. We have not yet seen any marriage being held without rings. Most communities have traditions of exchanging rings between the bridegrooms and the brides. Some communities have traditions of the bridegroom gifting the wedding ring to the bride which of course is compulsory.

It seems, the wedding ring is not only important for oriental communities but it holds importance everywhere in the world for every community.

Amen.