Over the last decade the online has seen an explosion of users, eCommerce sites and many more. Each and every businesses who aspires to grow have diversified their services on the web with their online stores. But most of those online stores are from the first world countries where the infrastructures such as credit card facilities, prompt postal services and so on are available which form the backbone of eCommerce. They also have high percentage of people who have become used to shop online from the comfort of their houses.
On the other hand, in developing countries, where Internet penetration is relatively low, the basic infrastructures are absent, most businesses, specially small business houses are still alien to the idea of eCommerce. But the scenario is changing rapidly specially in countries like India, China, Brazil, Chile where use of internet is spreading like wild-fire.
But how can a small business with limited resources can take to eCommerce?
To be straight, eCommerce is not something really big - or frankly any small business house can open their online store with small budget. One just need to buy a related domain, host the site and load a readymade script out of many available eCommerce scripts. If the owner is not computer savvy, he or she can hire easily available coder to install the script and set -up the site. Have a look at this site - http://www.buyembroiderysupplies.com - it sells all types of embroidery supplies such as embroidery bobbins , embroidery needles and so on.
But just opening the site won’t bring in clients to buy things. The site needs targeted visitors who would come to the site and buy things from it. For that, the business house needs to hire third party specialists who will work on driving targeted visitors to the site through Pay Per Click (PPC) advertising and also from organic search results. This is the most costly part of the project - to drive traffic. There are hundreds of specialists who are engaged in search engine optimization (SEO) industry and a small start-up must do some serious homework on who to fire that could deliver results as well as cost less. Of-course, the more you can spend on advertising, the more traffic you get and the more sale leads or orders you receive. Thus you get more profit and your business has other alternative ways than just regular clients from your locality. Because, with the web - your reach is unlimited and you can spread your business throughout the world.
All those who read this article may contact me if you are thinking of small or medium start-up.
Cheers 
November 3rd, 2009 | Posted in Online Business, Start-Ups, eCommerce | No Comments
As per statistics made available on April 22, 2009, Indian telecom industry clocked the highest subscriber addition in a month by adding 15.87 million subscribers in March, 2009. The authorities said that the entry of new players in the telecom sector along with Reliance Communications (R Com) starting its GSM services, pushed India to create record for subscriber addition in a month. It is worth mentioning in this regard that India set a world record in January 2009 by adding 15 million subscribers, the highest ever monthly addition in any country.
The latest data released by the Telecom Regulatory Authority of India (TRAI) showed that while the wireless (GSM, CDMA and fixed WLL) segment witnessed the addition of 15.64 million users, the wireline segment saw an increase for the first time in two years with addition of 2,30,000 to its subscribers base. The fixed wireline segment subscriber base has been on the decline for the past few years, especially in the rural sector, where consumers are opting more for the wireless system.
The wireless subscriber base stood at 391.76 million at the end of March 2009 as compared to 376.12 million in the previous month. The wireless subscriber base grew to 37.96 million as compared to 37.73 million in February 2009. However, on a yearly basis, the wireless segment saw a decline of 3.7 percent from 39.42 subscribers in March 2008.
The additions have also led to an increase in the total teledensity to 36.98 percent at the end of March 2009. It stood at 35.65 percent a month earlier. The broadband penetration in the country also witnessed an increase as the total broadband subscriber base crossed the 6 million mark to reach 6.22 million by the end of March 2009, as compared to 5.85 million by the end of February 2009. With its foray into the GSM space, R Com led subscriber growth in the wireless segment with the addition of 3.02 million subscribers in March 2009 to take its wireless subscriber base to 72.66 million. Bharti Airtel and Vodafone Essar added 2.8 million subscribers each during the month to take their subscriber base to 93.92 million and 68.76 million respectively. Tata Teleservices added about 1.25 million subscribers to clock a total of 35.12 million subscribers.
May 29th, 2009 | Posted in Business News | No Comments
It seems there is no end to the war between Mukesh Ambani of Reliance Industries Limited (RIL) and his younger sibling - Anil ambani, the promoter of Anil Dhirubhai Ambani Group (ADAG) - both of whom figure prominently in the top 10 of Forbe’s world’s richest people. The most recent spat came on 12th June when Mukesh Ambani’s group has notified both ADAG and MTN, the Johannesburg based South African telecom giant who are in the process of discussion to create one of the biggest telecom service provider with an operating profit of more than $12 billion. It is to be noted that ADAG own Reliance Communications (RCom).
ADAG group alleges that RIL is trying to sabotage the deal with MTN through an agreement in 2006, because that will give Anil Ambani the controlling power of a $75 billion company. On the other hand RIL says that it has every right to be priorly informed about any deal by RCom according to th
June 17th, 2008 | Posted in Business News | No Comments